The ultimate AI & automations
platform for the motor trade

Drive your success with our cutting-edge software and top-tier support, enabling greater automation

Sell more cars

Showcases inventory to in-market buyers. with a unified single interface

Reclaim lost time

Managing multiple systems and platforms is a thing of the past

Grow your business

Increase your leads, customer engagement and conversions

Increase your leads, customer engagement and conversions. .

We integrate with leading software

Where Impossibility Meets Innovation

Where Impossibility Meets Innovation

Where Impossibility Meets Innovation

First-of-its-kind App Store for the motor trade

First-of-its-kind App Store for the motor trade

First-of-its-kind App Store for the motor trade

Our suite of tools works together seamlessly to provide a smooth and efficient workflow for your business. With a whopping 500,000+ lines of code, 10,000+ hours of development, and 300+ days of teamwork behind us, we're excited to share that we're shifting gears from Alpha to Beta. This means we're ready to open our doors to even more partners looking to turbocharge their business!

Intelligent Query Mapping

From generating and managing leads to processing finance applications or running targeted automated advertising campaigns, each module plays a vital role in enhancing your operations. You can handle everything from a single platform, making your job easier and helping you serve your customers better

Comprehensive Platform

Our ecosystem includes four main modules: Enquiry Hub, Finance CRM, Storefront Site, and our Inventory Ads. Together, they create a powerful solution to boost efficiency and customer engagement

Access Cutting Edge Tech

Access Cutting Edge Tech

Access Cutting Edge Tech

'When it comes to technological advancements and digital tools, independents frequently find themselves on the outside looking in, sidelined by solutions that cater primarily to the larger players'

'When it comes to technological advancements and digital tools, independents frequently find themselves on the outside looking in, sidelined by solutions that cater primarily to the larger players'

That era is now over

Enquiry Hub

Finance CRM

Storefront Site

Inventory Ads

Manage all your leads in one place

With the Enquiry Hub, say goodbye to the days of juggling multiple platforms to track down and respond to leads. Our platform simplifies lead management by bringing everything into a centralised location, making it easier for your team to stay on top of potential sales opportunities.

Enquiry Hub is here to turbocharge your dealership's lead management, making sure you're always ahead of the game and never missing a beat. Say goodbye to the days of juggling multiple platforms to track down and respond to leads. Our platform simplifies lead management by bringing everything into a centralised location, making it easier for your team to stay on top of potential sales opportunities.

Enquiry Hub

Finance CRM

Storefront Site

Inventory Ads

Drive More Leads with our Dealer Website

Your dealership deserves a high-performance website that's as powerful as it is easy to manage. Our Dealer Storefront Site solution offers just that—seamless integration, lightning-fast performance, and advanced lead conversion capabilities designed specifically for vehicle inventory advertising.

Manage all your leads in one place

With the Enquiry Hub, say goodbye to the days of juggling multiple platforms to track down and respond to leads. Our platform simplifies lead management by bringing everything into a centralised location, making it easier for your team to stay on top of potential sales opportunities


Enquiry Hub is here to turbocharge your dealership's lead management, making sure you're always ahead of the game and never missing a beat. Say goodbye to the days of juggling multiple platforms to track down and respond to leads. Our platform simplifies lead management by bringing everything into a centralised location, making it easier for your team to stay on top of potential sales opportunities..

Turbocharge your dealership with


Gearing up your tech
Gearing up your tech
Gearing up your tech

Integration

Integration

Integration

Take your dealership further

with plug & play integrations

Take your dealership further

with plug & play integrations

Take your dealership further with plug & play integrations

  • WhatsApp

    Automate WhatsApp chats and increase customer conversion

  • Facebook Inventory Ads

    Automate a feed of your stock to an in market audience on Meta

  • Google Vehicle Ads

    Automate your Google Vehicle Inventory listings into Google

  • WhatsApp

    Automate WhatsApp chats and increase customer conversion

  • Facebook Inventory Ads

    Automate a feed of your stock to an in market audience on Meta

  • Google Vehicle Ads

    Automate your Google Vehicle Inventory listings into Google

  • WhatsApp

    Automate WhatsApp chats and increase customer conversion

  • Facebook Inventory Ads

    Automate a feed of your stock to an in market audience on Meta

  • Google Vehicle Ads

    Automate your Google Vehicle Inventory listings into Google

  • Google Vehicle Ads

    Automate your Google Vehicle Inventory listings into Google

  • Facebook Inventory Ads

    Automate a feed of your stock to an in market audience on Meta

  • WhatsApp

    Automate WhatsApp chats and increase customer conversion

Introducing our core products

Introducing our core products

Introducing our core products

Centralise Leads, Automate Finance, and Optimise Advertising Spend

Centralise Leads, Automate Finance, and Optimise Advertising Spend

This first-of-its-kind App Store is not just a collection of tools; it's a bespoke solution that acknowledges and celebrates the independent dealer. It's about levelling the playing field, offering cutting-edge resources that were once the exclusive domain of the big names.

This first-of-its-kind App Store is not just a collection of tools; it's a bespoke solution that acknowledges and celebrates the independent dealer. It's about levelling the playing field, offering cutting-edge resources that were once the exclusive domain of the big names.

This first-of-its-kind App Store is not just a collection of tools; it's a bespoke solution that acknowledges and celebrates the independent dealer. It's about levelling the playing field, offering cutting-edge resources that were once the exclusive domain of the big names.

Enquiry Hub

Inbox & Lead Management

Finance CRM

Increase & Automate Proposals

Storefront Site

Super Fast, Optimised Dealer

Inventory Ads

Unified Team Inbox & Lead Management

Part of the AutoFintech Family

Part of the AutoFintech Family

Part of the AutoFintech Family

About Us

About Us

ISO 27001 Certification

This international standard for information security management systems (ISMS) underlines Auto Finance Technology Ltd.'s commitment to the highest standards of data security and integrity. Achieving this certification demonstrates a systematic and ongoing approach to managing and protecting company and customer data.

Cyber Essentials Certification

Backed by the UK's National Cyber Security Centre (NCSC), this certification showcases Auto Finance Technology Ltd.'s dedication to cybersecurity. By meeting the Cyber Essentials benchmarks, you prove your commitment to protecting against a vast array of the most common cyberattacks.

Prestige Partnerships

Auto Finance Technology is to power the upcoming launch new car search platform, it's part of a huge brand that collectively reach 75% of the UK Adult Population, Dealerships will be able to benefit from cost-efficient advertising at scale. Integrated brokers will benefit from receiving finance proposals from their dealers.

Innovative Product Offerings

The AutoFintech Portal and its associated modules, such as Enquiry Hub, our Finance Accelerator CRM, and Workflow Automations, represent cutting-edge technology designed to streamline operations and improve sales outcomes in the motor trade industry. These products not only enhance efficiency and productivity but also position Auto Finance Technology Ltd. as a leader in technological innovation within the sector.

Part of the Amazon Startups Initiative

A pivotal aspect of our credibility is underscored by our inclusion in the Amazon Startups Initiative, Amazon Activate. This prestigious programme is designed to empower startups through access not only to substantial credits in AWS services but access to Amazon's technology resources, tools, and expertise. Being part of Amazon Activate not only validates our technological innovation and business model but also provides us with the resources and support to scale our solutions more effectively. Through this initiative, we gain unparalleled access to cloud computing services, training, and global infrastructure offered by Amazon Web Services (AWS), ensuring our technology remains at the cutting edge of the motor trade industry. This partnership is a testament to our forward-thinking approach and commitment to leveraging the best in technology to serve our clients.

Latest News

Latest News

Latest News

Browse Our Latest Articles

The Sun Announces 'Sun Motors' the Revolutionary Car Listing and Financing Platform

The Enquiry Hub from MotorSales.ai is set to power the Sun Motors enquiry system, offering car dealers a highly efficient and centralised lead management tool.

The Sun Announces 'Sun Motors' the Revolutionary Car Listing and Financing Platform

The Enquiry Hub from MotorSales.ai is set to power the Sun Motors enquiry system, offering car dealers a highly efficient and centralised lead management tool.

The Sun Announces 'Sun Motors' the Revolutionary Car Listing and Financing Platform

The Enquiry Hub from MotorSales.ai is set to power the Sun Motors enquiry system, offering car dealers a highly efficient and centralised lead management tool.

AWS Startups' Positive Impact and Auto Finance Technology's Journey

Harnessing the Cloud

AWS Startups' Positive Impact and Auto Finance Technology's Journey

Harnessing the Cloud

AWS Startups' Positive Impact and Auto Finance Technology's Journey

Harnessing the Cloud

The Making of Enquiry Hub’s AI-Powered Inboxes

Thinking Outside the Box

The Making of Enquiry Hub’s AI-Powered Inboxes

Thinking Outside the Box

The Making of Enquiry Hub’s AI-Powered Inboxes

Thinking Outside the Box

Looking to chat? Why not try our WhatsApp Chat - Click Here

A trading style of Auto Finance Technology who are proud to be ISO27001 accredited and Cyber Essentials Certified

Auto Finance Technology Ltd, Trading as motorsales.ai, All Rights Reserved. Registered in England: 15121835, ICO number: ZB593422

Looking to chat? Why not try our WhatsApp Chat - Click Here

A trading style of Auto Finance Technology who are proud to be ISO27001 accredited and Cyber Essentials Certified

Auto Finance Technology Ltd, Trading as motorsales.ai, All Rights Reserved. Registered in England: 15121835, ICO number: ZB593422

A trading style of Auto Finance Technology who are proud to be ISO27001 accredited and Cyber Essentials Certified

Auto Finance Technology Ltd, Trading as motorsales.ai, All Rights Reserved. Registered in England: 15121835, ICO number: ZB593422